By Charles Maduka
The Confederation of African Football has announced that the TotalEnergies Africa Cup of Nations Morocco 2025 has recorded the highest revenue in the history of African football, marking a major commercial breakthrough for the competition.
In a statement, CAF said, “The TotalEnergies CAF Africa Cup of Nations Morocco 2025 is now undoubtedly the most successful commercial story in the history of African football as the commercial success of the competition has led to over 90% increase in the CAF revenues.” The football body explained that the rise was driven by expanded sponsorship deals, wider media rights distribution and entry into new global markets.
CAF further noted that the commercial growth was “driven by a significant increase in the commercial partners of CAF, increase in media rights distribution and also CAF venturing into new markets most notably the Far East, China, Japan while also consolidating traditional markets.”
The continental body explained that its sponsorship base has grown steadily over
Leave a Reply